3 months ago I posted my course on Skillshare.
The Skillshare business model:
- Students pay a subscription fee of around $15/mo
- Teachers get paid based on how many minutes students watched their course videos (Skillshare courses are VIDEO-ONLY)
To see how well the course will sell organically, I did not do any promotion of the course myself.
Here are my results:
STUDENTS ENROLLED =
15 students “enrolled” into the course in 3 months.
The enrolled students watched 1,109 minutes of my video lectures, resulting in me earning a total of 29$. 29/1109=0,026 (2,5 cents per minute watched).
My course: “Ruby on Rails 6: Learn 25+ gems and build a Startup MVP 2020”
Target audience: Ruby on Rails developers that want to advance their knowledge.
LESSONS LEARNT =
- Skillshare is for video content only (think youtube premium)
- Each minute of video content should be “engaging” and unskippable (student drops out while watching one of your videos = you don’t earn)
- Maybe not the best platform for tech courses (feels like it’s more for “soft skills & design”)
- Maybe not the best platform for organic growth (I’m growing MUCH faster on Udemy)
=> If you are a course creator/educator - sell courses, not minutes watched!
=> If you are an entertainer/animator - sell minutes watched!